RAJAR: The Definitive Guide to UK Radio Audience Measurement
RAJAR (Radio Joint Audience Research) is basically the scoreboard for radio in the UK. If you want to know who’s tuning in, when they’re listening, and on what device, this is where you look. Not random web stats — proper industry numbers. RAJAR’s been at it since 1992, jointly run by the BBC and Radiocentre. … Read more